DIRECTOR

Conceived and directed the 90 second theatrical trailer for Cartoon Network’s annual “Hall of Game” awards show.

The concept focuses on the equity that the audience has come to love about Cartoon Network - its characters. We leverage what is the cornerstone of the network while attracting viewership and increasing engagement through custom animation.

The beloved Cartoon Network characters are showcased here in a fun “ behind-the-scenes” look at the backstage production of the show. The characters take on various roles and are completely integrated into the making of Hall of Game.

Custom show packaging, website, digital assets, OOH marketing, sponsorship spots, etc. have been created to seamlessly marry all promotion to the broadcast.